How to Investigate the Real Estate Market: A Data-Driven Market Analysis Approach
Recently, the real estate market dynamics have become one of the hot topics of discussion on the Internet. Whether it is policy adjustments, housing price fluctuations, or changes in supply and demand, they all affect the nerves of home buyers and investors. This article will combine hot topics and structured data in the past 10 days to provide you with a systematic property market investigation method.
1. Analysis of policy trends
Policy is the primary factor affecting the property market. The following is a summary of property market policies across the country and key cities in the past 10 days:
| area | Policy content | Release date |
|---|---|---|
| Beijing | Optimize the purchase restriction policy and cancel the divorce purchase restriction | 2023-11-05 |
| Shanghai | Adjust the provident fund loan limit to a maximum of 1.2 million yuan | 2023-11-08 |
| Guangzhou City | Relaxation of home purchase conditions for non-household registered households | 2023-11-10 |
2. Price trend monitoring
House price data is a direct indicator of whether the market is hot or cold. The following is a comparison of the latest housing price data in major cities:
| city | Average price of new houses (yuan/㎡) | Month-on-month change | Average price of second-hand houses (yuan/㎡) | Month-on-month change |
|---|---|---|---|---|
| Beijing | 65,200 | +0.3% | 58,700 | -0.2% |
| Shanghai | 62,800 | +0.5% | 56,300 | +0.1% |
| Shenzhen | 54,600 | -0.8% | 50,200 | -1.2% |
3. Survey on supply and demand relationship
The relationship between supply and demand directly affects housing price trends. The following is the recent supply and demand data of hot cities:
| city | New home inventory (10,000 units) | Removal cycle (months) | Number of second-hand housing listings (10,000 units) |
|---|---|---|---|
| Beijing | 8.2 | 12.5 | 15.6 |
| Shanghai | 7.5 | 10.8 | 13.2 |
| Guangzhou | 9.1 | 15.3 | 18.4 |
4. Tracking public opinion hot spots
Discussions on social media and news platforms can also reflect market sentiment. The following is the popularity ranking of topics related to the property market in the past 10 days:
| topic | Number of discussions (10,000) | Platform popularity index |
|---|---|---|
| First-tier cities relax purchase restrictions | 152.3 | 98 |
| Mortgage interest rates cut | 128.7 | 87 |
| Real estate debt crisis | 115.2 | 79 |
5. Field research methods
In addition to data analysis, field research is equally important:
1.Market inspection: Visit new and second-hand houses in the target area and record first-hand information such as prices, discounts, and the number of people viewing the houses.
2.intermediary interview: Communicate with local real estate agents to understand the real transaction situation and customer psychology.
3.Competitive product analysis: Compare the sales strategies and sale speeds of different projects in the same region.
4.Supporting facilities: Examine the completeness of surrounding transportation, education, business and other supporting facilities.
6. Comprehensive research and judgment methods
Combining the above data with field research, a multi-dimensional analysis model can be established:
| Analysis Dimensions | Data source | weight |
|---|---|---|
| policy environment | Government announcements, news reports | 30% |
| price trend | Bureau of Statistics data, platform quotations | 25% |
| supply and demand | Inventory data, listings | 20% |
| market sentiment | social media, search index | 15% |
| situation on the ground | Tracing records and interviews | 10% |
Through the above systematic investigation methods, investors and home buyers can have a more comprehensive grasp of the current situation of the property market and make more informed decisions. Remember, property market research needs to be ongoing because market conditions are constantly changing.
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