How much does a serving of boiled fish cost?

How much does a serving of boiled fish cost: analysis of recent hot topics and price trends

Recently, boiled fish, as a classic dish in Sichuan cuisine, has once again become a hot topic on social platforms and the catering industry. From price fluctuations to regional differences, consumer interest in this dish continues to rise. This article will analyze the market conditions of boiled fish based on the hot content on the entire Internet in the past 10 days, and attach structured data for reference.

1. Comparison of boiled fish prices in major cities across the country (latest data in 2023)

2. Analysis of recent hot topics

1."Pre-prepared vegetable boiled fish" causes controversy: A well-known chain brand was exposed to using pre-made dishes to make boiled fish, triggering consumer discussions on catering transparency. Netizens compared and found that the price of the pre-made version (about 45 yuan) is 35% lower than the freshly made version (about 78 yuan), but the taste difference is obvious.

2.Food cost fluctuations: The wholesale price of grass carp has recently increased by 12% (data shows that it has increased from 18 yuan/kg to 20.2 yuan/kg), and some restaurants have quietly adjusted menu prices. However, prices in Chongqing, Sichuan and other places remain stable due to the advantages of local supply chains.

3.Internet celebrity innovative version: The number of views of the topic "Boiled Fish with Rattan Pepper" on the Douyin platform exceeded 230 million, and the pricing of related products is generally 15-20% higher than traditional methods. Here is a comparison of popular innovative flavors:

3. Consumer Behavior Trends

1.The proportion of takeaways increased: Meituan data shows that the volume of boiled fish takeout orders increased by 23% year-on-year, with the price range of 68-88 yuan being the most popular. It is worth noting that takeout portions are generally 20-30% smaller than dine-in portions.

2.Homemade craze: The number of notes related to "Homemade Boiled Fish" in Xiaohongshu increased by 12,000 per month, and netizens estimate that the home production cost is about 25-40 yuan (including ingredients and seasonings). The following is the ranking of popular tutorial collections:

4. Opinions of Industry Experts

The person in charge of the Sichuan Cuisine Branch of the China Catering Association pointed out: “The price difference of boiled fish is mainly affected by three factors:fish species(Grass carp/black fish/longli fish),Oil quality(rapeseed oil/blended oil) andLabor cost. It is recommended that consumers choose restaurants with bright kitchens and bright stoves to avoid the low price trap. "Data shows that restaurants using freshly killed live fish cost 22-25% more than frozen fish, but customer satisfaction is 34% higher.

5. Future Price Forecast

Based on recent trends, it is expected that the price of boiled fish will show the following changes in the fourth quarter of 2023: the mainstream price range of mid-range restaurants in first-tier cities will remain at 98-138 yuan; there may be a 5-8% price increase in second- and third-tier cities; the pre-made version may further squeeze the market below 30 yuan. It is recommended that consumers obtain discounts through membership days and group purchasing platforms. The boiled fish set meal during working lunch hours in some restaurants is the most cost-effective.

It can be seen from the above analysis that“How much does a serving of boiled fish cost?”This seemingly simple question reflects the development trend of the catering industry and the phenomenon of consumption upgrading. Next time you order food, you might as well pay more attention to the source of the ingredients and the production process, so that every penny you spend is appreciated.